Comic Book Industry Veteran Releases Definitive DIY Guide To Self-Publishing Your Own Comics

As one of the country’s most prominent independent comic book publishers, Devil’s Due Comics founder Josh Blaylock is offering up over 20 years’ worth of industry secrets in his all-new DIY manual, How To Self-Publish Comics: Not Just Create Them. The 168-page guide — significantly updated for 2019/2020 — is an anomaly in DIY literature, in that it features a successful artist sharing wisdom about everything but the creative.


In lieu of providing instructions on how to write or draw, How To Self-Publish Comics explains how to successfully navigate the industry once you’ve honed those skills.

“We creative types often shy away from anything administrative or business related, and many of us end up toiling away in obscurity as a result,” Blaylock explains. “But what excites me is that although you can’t teach creativity to a business person, you can absolutely teach business to a creative person. And that’s what I set out to do with this book.”

Blaylock bypasses the industry jargon with clear and simple instructions on:

  • Building Your Publishing Infrastructure

  • Forming Your Creative Team

  • Sales & Marketing

  • Determining, engaging with, and maintaining your key fan base

  • Conventions

  • Crowdfunding

  • Digital Publishing

How To Self-Publish Comics also includes (and demystifies) purchase orders, invoices, printer quotes, and other must-know components of the publishing process. The book is an in-depth, behind-the-scenes look at the way the comic book industry works, from concept to shelf. “Whether a comic creator has goals that are modest or sky-high, they deserve the chance to succeed in this industry on their own terms,” Blaylock explains. “There’s a whole world outside of Marvel and D.C., and my hope is that this book can serve as a map to get there.”

Josh Blaylock Bio: Josh is an accomplished visual artist, published author, and business entrepreneur with a decades-long background in business, technology, economics, and personal development. He regularly tours North America for comic-con signings, appearances, and speaking engagements. As a teenager in the late 1990s, he became one of America’s youngest publisher of comic books and graphic novels. With over $50 million in sales, Josh and his publishing company Devil’s Due Comics have played an instrumental part in influencing the country’s comic book and pop culture industries. Devil’s Due is well known for its diversity of styles and genres, in both corporate-licensed and creator-owned comics. Devil’s Due titles are found globally in comic book shops and bookstores, on, and digitally through several platforms.

Josh and Devil’s Due have published hundreds of titles over the past two decades. As a respected authority in licensing and branding, Josh successfully saved the revered G.I. Joe franchise from limbo by revamping the comic book series in a licensing coup with Hasbro, followed by a hit comic series. Prior to this, he was instrumental in launching the first ’80s geek-retro clothing line of its kind, Oldskool. The line was carried in the US by Hot Topic and other boutique retailers, and was quickly mimicked by other manufacturers. One of Josh’s most recent comic book titles, Alexandria Ocasio-Cortez and the Freshman Force: New Party, Who Dis?, became the most talked-about comic of 2019, receiving massive international media coverage for its depiction of the New York Congresswoman as a corruption-fighting superhero.

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