During a special member celebration at Disney California Adventure® Park during D23 Expo weekend, Disney Movie Rewards announced their new name and program, Disney Movie Insiders.
Launched in 2006, Disney Movie Rewards has delighted fans of Disney, Pixar, Marvel Studios, and Star Wars movies with great rewards and one-of-a-kind experiences like touring The Walt Disney Studios lot and Walt Disney’s office. Recognizing the value of connecting 1:1 with their biggest movie fans, Disney has been reimagining the Disney Movie Rewards program to provide more personalized and engaging experiences and evolve how they interact with their members.
On September 26, 2019, Disney Movie Rewards will become Disney Movie Insiders, a place where new fans and super fans unite. The announcement teased a few of the new program features as well as a mobile app, and has promised more to come. Members will be able to watch trailers and special content about upcoming movies, buy movie tickets directly, have more ways to earn and redeem points for amazing rewards, get Insiders access to special perks and sweepstakes, and play various interactive experiences on the new mobile app.
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