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On The Shelf: #Comicbook Sales Hit a New 20-YEAR HIGH

According to ICv2 “The comics and graphic novel market hit another new high for the century in 2014, and a new high since the mid-90s, according to a new joint estimate by Comichron’s John Jackson Miller and ICv2’s Milton Griepp.  Total comics and graphic novel sales to consumers in the U.S. and Canada reached $935 million in 2014, a 7% increase over sales in 2013.” 

“The market’s in great shape,” Miller said.  “According to our tracking at Comichron, 2014 was the biggest year for print since 1995, adjusting for inflation; without adjusting for inflation dollar sales hit a mark unseen since 1993.  And digital appears to be complementing, rather than cannibalizing, print.” 

1500x1500_eef633cb1969feb47cd1a1e420000170e7a7c212bb2ba7e74eec2a21Miller continued to say “According to our tracking at Comichron, 2014 was the biggest year for print since 1995, adjusting for inflation; without adjusting for inflation dollar sales hit a mark unseen since 1993.  And digital appears to be complementing, rather than cannibalizing, print.” 

According to Milton Griepp Chief Executive Officer of GCO, LLC. “It’s a very exciting time in the comics business,” “The broad range of titles being published, the wide variety of places they’re sold, and the great exposure comics are getting from other media are all very positive for the industry.” 

With continued onslaught of movies hitting the big screen from the big two (DC and Marvel) now through 2020 and now Marvel being owned by one of the biggest companies around (Disney) comics and comic book characters are on the forefront of pop culture. Not long ago comics and those who read them we viewed as outcasts, nerds, geeks and many other things.  Today you can enter any clothing store and find some form of super-hero merchandise and you no longer have to find a specialty shop or comic book store in your local area and that is if you were lucky.

According to ICv2 “Increases were spread across all three formats.  Print grew $55 million to $835 million in 2014, or around 7% more than the $780 million in print sales in 2013.  That growth occurred in every channel and format except newsstand sales of periodical comics, which declined from $25 million to $20 million as Marvel withdrew from the market.”

They also go on to report that “The book channel (bookstores, online, mass) was where the greatest growth was, with graphic novel sales in the book channel up 16%, from $245 to $285 million.” and that   “Download-to-own digital sales reached $100 million in 2014, but the growth rate declined to around an 11% increase over 2013’s $90 million in sales, compared to a 29% growth rate in 2013, according to estimates released yesterday”

So is this a good thing? absolutely more more comics sold, the more stories generated and the more people are reading.  Now whether this continues we shall see, but for now our heroes and villains are safe.

Heroes-United-comic-books-4030548-800-633

#Comics #Comicbooks #DC #Marvel #Comixology

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Simon View All

I am the Founder and Editor-In-Chief of Constant Collectible.

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